René Lacoste together with André Gillier founded ‘La Chemise Lacoste’ in 1933 and they started producing the revolutionary tennis shirt Lacoste with the crocodile logo embroidered on the chest.
It is said that people used to call René Lacoste “crocodile” due to his speed, accuracy, as well as his amazing persistence during tennis.
Another version is that Lacoste bet with the leader of the team that if he won a hard game, he would be given a bag made of crocodile or alligator leather.
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